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The Complete Google AdWords Course: Beginner to Advanced!
Welcome! Thank you for learning Google AdWords for conversions online with me!
Thank you for taking this course! How can you get the most out of it? (5:33)
Basic Google AdWords terms. (8:06)
Google AdWords campaign settings, bids, and locations. (5:27)
Types of keywords and understanding your keyword quality score in Google AdWords. (6:27)
A trustworthy landing page is critical for conversions and high keyword score. (7:53)
Sometimes you can get lucky and make a great campaign with little effort. (5:18)
Usually it takes faith and consistent effort to get great results. (3:20)
Take a strong first step getting started with this Google AdWords course!
Getting started with faith and a commitment to working in Google AdWords. (2:55)
Conversions are all that matter in Google AdWords. Ignore all other data! (5:38)
Preparing for conversion tracking setup in Google AdWords. (3:27)
Go to tools and complete your conversion tracking setup in Google AdWords. (8:48)
How to immediately confirm your Google AdWords conversion tracking is setup properly. (7:35)
Setting up conversion tracking with Google Analytics is even better! (5:40)
How to add Google analytics tracking for deeper Google AdWords data. (6:36)
Creating your new Google AdWords conversion campaign from scratch!
Keep the first campaign short and simple while you wait for approval. (9:06)
Day 2 Reviewing initial campaign and copying into a new campaign. (6:16)
Keyword research to expand an existing campaign with new ad sets. (11:31)
How to quickly make display AdWords campaigns using search ads. (7:56)
Testing trademark and limited approval ads on a new product. (6:56)
Your offer and conversions: what can you do to maximize your offer/product?
Day three reviewing the first 5 campaigns and thinking about my pricing. (9:23)
How to quickly try a new landing page in Google AdWords and copy ad groups. (12:35)
Quickly copying campaigns and split testing countries in Google AdWords. (10:54)
Google AdWords keyword research and fast new campaign creation on best offer. (9:01)
Optimizing for conversions using Google AdWords cost per conversion data.
First conversions tracked in Google AdWords with a free offer. (6:06)
Choosing which Google AdWords campaigns to pause and save money. (5:49)
Google AdWords is challenging because you have to wait for enough data. (7:18)
Adding keywords to a campaign now getting impressions and expanding to display. (8:17)
Using free offer conversions to relaunch ad groups for sales.
Day 5 pausing campaigns not converting and preparing for new sales. (3:39)
Upgrading free campaigns with conversions to new sales ad groups. (6:37)
Having patience waiting for Google AdWords to confirm or eliminate new sales campaigns. (5:31)
First Google AdWords converted sale on day 6!
Conversion data ad schedule, mobile device bid adjustment, and appreciating success. (9:29)
Launching a new product with expensive keywords. (5:46)
Created ads on a trademarked keyword requiring AdWords specialist approval. (6:17)
How to make Google AdWords campaigns on giant search terms. (9:30)
More Google AdWords sales! How to scale and add more products?
What to do when your conversions are not matching your actual sales. (9:58)
How to start scaling up Google AdWords campaigns with conversions. (9:00)
Making new ads based on what is converting, copying the ads, and adding negative keywords. (4:48)
Google AdWords advanced settings missing solution and optimizing by location. (6:37)
Google AdWords for conversions review with negative keywords, copying ads, and location targeting. (13:19)
You are just beginning with Google AdWords! How to make the long march!
Watch as I discover live the reason my Google AdWords conversions are higher than sales. (9:05)
The end or just getting started You decide! I will be continuing to build this! (7:47)
Solving problems in Google AdWords with conversions tracking.
What to do when your Google AdWords conversions are different from your sales. (6:20)
How to handle Google AdWords errors for trademark requirements. (14:14)
Using organic search traffic and another keyword tool to add negative keywords. (4:37)
Google AdWords English wealthy country list.
Google AdWords conversions showing in different products than advertised. (6:52)
Reaching your first positive ROI in Google AdWords! How and what next?
Making a better landing page produces my first proven positive ROI in Google AdWords! (6:03)
How to use location reports to exclude places where ads are not converting. (6:36)
Changing keyword match type to exact match and excluding search partners. (9:11)
How to scale your first successful Google AdWords campaign for more conversions.
Raising the daily budget and eliminating countries with high cost conversions. (9:31)
Lowering bids where sales are more expensive and checking the ad schedule. (8:45)
What to do when your cost per conversion suddenly spikes. (9:33)
Using the Google AdWords bid and budget simulator to make campaign changes. (6:37)
Success with lowering conversions and CPC means I now sit and wait! (7:30)
When you finally get a perfect solution, let it run without interference! (9:14)
With two months of good data, now I can go deeper for a lower ongoing cost per conversion. (7:38)
Retargeting and display ads with Google AdWords and Google Analytics.
Overview of correctly setup remarketing in Google Analytics and Google AdWords. (2:35)
Creating a new Google Analytics property and installing tracking code. (3:29)
Linking your AdWords account and starting remarketing. (3:47)
Google AdWords creating an ad group for remarketing with display audiences. (3:50)
Google AdWords fast display ad creation quickly going from 1 ad to 48 ads in an ad set. (6:38)
Google AdWords copying ad display ad campaigns to split by country. (9:41)
Google AdWords display campaigns to similar users. (8:17)
Using Google analytics to optimize Google AdWords marketing and display ads. (14:02)
$0.01 YouTube views: Google AdWords for Video also known as YouTube advertising.
Welcome to Google AdWords for video! See the benefits I get from ads on YouTube. (2:29)
How to quickly make a $0.01 cost per view advertising campaign. (3:32)
Using Google remarketing audiences to find similar users. (1:21)
How to make remarketing ads with Google AdWords for video. (1:36)
Making a keyword targeted Google AdWords for video campaign. (0:52)
Targeting your YouTube ads by interest. (0:30)
Using reports to see which of your targeted audience watches the most. (1:12)
Copying global campaigns and changing to USA and Canada targeting. (6:32)
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With two months of good data, now I can go deeper for a lower ongoing cost per conversion.
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